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A variety of start-ups have moved in to the tours and activities to capitalize on the fastest growing sector in travel, opening up new experiences for consumers and ways for them to purchase their vacation’s activities. EyeforTravel’s the Changing Face of Tours and Activities report, which is free to download now, has identified start-ups as key to understanding the development of the tours and activities market as they are innovating across the entire supply chain and broadening access to the sector.

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HSMAI Digital Marketing Advisory Board for hotel leadersHSMAI Digital Marketing Advisory Board for hotel leaders