Nida Wongphanlert wears multiple hats as the GM and owner of 137 Pillars brand. In 2015, she ventured into her family’s hotel business, leveraging her engineering degree to oversee construction and design. Her engineering soon gave way to a passion for marketing, where she spearheaded campaigns focused on art, fashion and history shaping the brand’s identity. Armed with degrees from the University of Bristol and the University of Cambridge, along with hospitality certificates from Cornell University, Nida excelled in various roles, eventually ascending to General Manager in Bangkok. Nida is determined to position the brand as a dominant force in the Asian hospitality landscape. She’s committed to sustainability, driving the hotel business towards environmental and social responsibility. Despite her unexpected career path, Nida fully embraces the hospitality industry. You’ll often find her on the property, passionately pursuing her interests in photography, exercise, and reading.