HSMAI Singapore
Founded in 2004, HSMAI Singapore now runs Training workshops and events covering Sales, Marketing, Revenue Management, Distribution and Digital for Hotels. Singapore is also ‘home’ to the annual HSMAI signature Revenue Optimization Conference (ROC).
A MESSAGE FROM THE CHAPTER
HSMAI Asia Pacific is currently recruiting for volunteer Board Members for our Singapore Chapter. Board Members must be people working for hotels in Singapore in the fields of sales, marketing, revenue management, distribution, digital or General Managers.
Upcoming Events
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HSMAI Membership
As Hospitality and Hotel Industry professionals at HSMAI we know you’re looking for a banquet of career and business development resources, and we’re right there, feeding you the latest global and regional hospitality industry trends through education, events and training courses. You’re thirsting for knowledge, and we are your mini-bar of education, filled with industry peer interaction sessions and industry certifications for hotel and hospitality HSMAI members.
HSMAI Singapore Board Members
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Dr. Michael A. Kruesi Associate Professor, Hospitality Business Program, Singapore Institute of Technology
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Limin Cheng HSMAI Commercial Advisory Board, HSMAI Singapore Board Vice President & Acting Director of Ops / Dir. of Revenue and Raffles Service, Raffles Hotel Singapore
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Volunteer with HSMAI Singapore
At HSMAI you can volunteer in a way that fits your interests, expertise, and schedule. There are short-term projects as well as one- and two-year term advisory board positions.
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Partnerships
Are you interested in partnering with HSMAI? There are a range of sponsorship opportunities available throughout Asia Pacific across many events, round tables and virtual workshops.
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HSMAI Singapore
Hospitality Sales & Marketing Association International is a 90 year old, global non profit associat
Last year 200+ Asia Pacific hotel industry professionals came together at Marina Bay Sands Singapore to share and explore the state of 'commercial' in hotels.
This year we've grown as HSMAI Asia Pacific ROC 2024 co-locates with Hospitality Technology Next Generation Connect 2024 and we dive into days with 40+ INDUSTRY THOUGHT LEADERS & INNOVATORS sharing their best practices & insights in 22 INTEL SESSIONS and 5 MASTERCLASSES!
Become a part of this once a year special event specifically for commercial professionals in hotels. Register now and join the knowledge sharing circle 👉 hsmaiasia.org/revenue-optimization-conference/register/
#HSMAIAsiaPacific #ROC2024 #revenueoptimisationconference #commercialstrategy #hotelindustry
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Targeting the right customer at the right time is more crucial than ever.
Charline Boccara, VP Digital, Distribution & Loyalty - Accor SE Asia/ Japan/ South Korea, will explore innovative types of content that go beyond traditional marketing, focusing on dynamic and personalized approaches to capture and convert interest into stays.
Discover how to leverage the latest digital tactics to ensure your marketing efforts hit the mark...every time. Don’t miss this opportunity to transform your approach and achieve precision in your promotional activities.
Catch Charline on stage and in-person 8th May, register now 👉 hsmaiasia.org/revenue-optimization-conference/register/
#HSMAIAsiaPacific #ROC2024 #revenueoptimisationconference #commercialstrategy #hotelindustry
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Discover if source marketing can still be your key strategy to outpace competitors and significantly boost your revenue in the face of shifting sales dynamics.
'Revenue Guru' and all round industry legend Jun Lai will share 'high-value' intel and explore the evolving landscape of hotel marketing channels. See Jun's session and meet him in person at ROC 2024. Book your place now 👉 hsmaiasia.org/revenue-optimization-conference/register/
#HSMAIAsiaPacific #ROC2024 #revenueoptimisationconference #commercialstrategy #hotelindustry
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A one-on-one discussion with Jeanne Chan, Sunway Resorts Malaysia Director of Commercial Sales, and Dan Hiza, Vice President of Business Development with Plusgrade, reviewing Sunway’s 2024 initiative to deliver meaningful incremental revenues through high-impact offers and high guest engagement.
Get real world tangible tips to optimise your ancillary revenue generation efforts.
Register now and also meet Jeanne & Dan in person at the many networking breakouts 👉 hsmaiasia.org/revenue-optimization-conference/register/
#HSMAIAsiaPacific #ROC2024 #revenueoptimisationconference #commercialstrategy #hotelindustry
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Traveller expectations have changed over the past four years – the hospitality industry of 2023 is not that of 2019. Today, personalization, flexibility, and sustainable journeys supported by modern digital tools to remove friction sit at the top of traveller’s wish lists.
Edward Wright will walk delegates through the latest Amadeus research - Catalysts for Change, and explore how the industry is moving towards its ability to deliver on these expectations. It's always an illuminating session with Edward and this is definitely a session to get your phones ready for!
Register now for HSMAI Asia Pacific ROC 2024 👉 hsmaiasia.org/revenue-optimization-conference/register/
#HSMAIAsiaPacific #ROC2024 #revenueoptimisationconference #commercialstrategy #hotelindustry
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BOARD MEMBERS
President: Tejveer Bedi, Park Hotels Group
Managing Director: Lisa Cooper
Vice President: Pallavi Nirula Nath, RevMax
Board Members:
Limin Cheng, Marina Bay Sands
Natasha Singh, Park Hotels Group
Patrick Andres, Rainmaker
Joey Kang, Rainmaker
Kathrin Bhalla
Amanda See, Duetto Research
NEWEST MEMBERS
Limin Cheng, Marina Bay Sands
Natasha Singh, Park Hotels Group
Patrick Andres, Rainmaker
Joey Kang, Rainmaker