HSMAI's Revenue Optimization Conference (ROC)
Uniting education, collaboration & innovation for 20 years
For over 20 years, HSMAI has been bringing industry professionals together for marketing and revenue optimization conferences, leading the way for education, insights, connections, and inspiration in these dynamic fields with events created by hoteliers for hoteliers.
Network with game-changing industry leaders and frontrunners. The speakers come alive from a curated collection of industry thought-leaders.
Our Advisory Board plays a key role in laying the foundation for the program every year. These industry leaders help us curate a comprehensive conversation that covers all hospitality commercial disciplines and encourages dialogue that brings forth innovative propositions for the trade.
With powerful educational and networking opportunities,
this is the can’t-miss conference of the year!
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WHAT YOU CAN EXPECT
The only place to see the Hotel leaders in Revenue Management, marketing, commercial and sales in the Asia Pacific sharing their insights and knowledge on trends in Hotel Revenue Optimization, Distribution, Pricing, Data, marketing and more. The venue is the iconic Marina Bay Sands Expo & Convention Center.
WHY ATTEND ROC?
- The only Commercial Strategy Conference in Asia Pacific leading the way for education, insights, connections, and inspiration in the fields of revenue, distribution, sales and marketing.
- A perfect opportunity to check if your current strategy is aligned with the changing market trends.
- Learn how the Marketing, Sales & Revenue Management Relationships work hand-in-hand to grow your commercial strategy.
- All sessions are created by hoteliers for hoteliers.
- Discover the latest tools to help you implement your strategies.
- Benchmark the performance of your teams with that of your competitors
- Engage with corporate leaders and property-level hoteliers, HSMAI’s Commercial Advisory Board members, General Managers, Marketers, Operations, Sales, and Revenue Management teams.
PAST CONFERENCE HIGHLIGHTS
WORLD CLASS VENUE
Marina Bay Sands Expo and Convention Center
10 Bayfront Avenue
Level 4, Melati Ballroom & Junior Ballroom