Cendyn is a catalyst for digital transformation in the hospitality industry. We help hotels around the globe drive profitability and guest loyalty through an integrated technology platform that aligns revenue, eCommerce, distribution, marketing, and sales teams with centralized data, applications, and analytics, so they can capture more demand and accelerate growth. With operations across the globe, in the United States, Germany, United Kingdom, Singapore, and India, Cendyn serves tens of thousands of customers across 143 countries. To find out more, visit www.cendyn.com.

    Our Mission

    We provide hoteliers around the globe with innovative technology solutions that enable deeper, more profitable guest relationships by empowering hotel staff with the data they need at every touchpoint in the guest journey.

    Why Cendyn?

    At a time when hoteliers are being forced to do more with less, hotels are embracing rapid digitization and automation of products and services to keep up with ever-evolving consumer expectations. They are looking for strategic technology partners who can provide them with the scale, reach, and stability to drive efficiencies and performance as the industry returns to recovery and growth. Cendyn is that partner.

    About Cendyn’s Digital Marketing practice

    At a time when hoteliers must do more with less, hotels are embracing rapid digitization and automation of products and services to keep up with ever-evolving consumer expectations. The challenges are especially acute in eCommerce as hotels confront major shifts in travel from business to leisure, the ongoing struggle to gain direct bookings, and the ability to target new types of guests in a competitive market with evolving stay preferences.

    Our Digital Marketing practice is where art meets science, providing technology-enabled solutions that engage guests within your digital ecosystem and keep them there.

    It starts with a conversion-driven website design that enables you to control your message end to end. A direct, real-time link to the master guest profile within Cendyn’s CRM platform allows you to reach the right guests at the right time with the right offer – driving profitability and loyalty at every step of the guest journey.

    Driving the right guests to your website is next. Our award-winning website design & technology services allow you to tell your story uniquely for every guest. Our in-house digital marketing specialists leverage our proprietary, world-class DSP to drive the right guests to book directly on your website. Cendyn’s partnership with leading data partners across the globe offers hoteliers the ability to reach the right new guests, maintain visibility and spend from loyal guests, sell more products and services, and continue to stay relevant across all channels.

    Today more than ever, hotels are looking for strategic technology partners who can provide them with scale, reach, and stability – combining unified data with revenue, eCommerce, distribution, marketing, and sales – at scale, in real time, and across every channel globally. Cendyn is that partner.

    Cendyn Applications and Services



    eInsight™ CRM consolidates and enriches disparate data and delivers personalized communications to every guest


    eLoyalty builds long-term relationships with your best guests so they keep coming back

    Digital Marketing

    Our full-service, in-house agency delivers personalized multi-channel campaigns to showcase your brand and amplify your reach

    Website & Creative Services

    Powerful hospitality website design & technology services that tell your story uniquely for every guest


    FleXi allows you to manage and sell personalized ancillary offerings while delighting guests throughout the guest journey


    CRS & Distribution

    Pegasus CRS optimizes demand across global distribution channels on a scalable reservations system with intelligent rate and inventory management tools

    Booking Engine

    Our powerful Booking Engine is intuitive, elegant, and packed with features to help you convert lookers into direct bookers

    Call Center

    From flexible workflows for reservations agents to loyalty program integrations and voice services, Cendyn offers powerful, web-based solutions for all your call center needs

    Conversion Rate Optimization

    Drive higher direct bookings by ensuring your prices are the same or better than the OTAs and by personalizing your guest journey with Rate Match®

     CRS BI Analytics

    CRS BI Analytics combines data, artificial intelligence, and machine learning to deliver transformational business insights to support data-driven decision making in real-time


    Revenue Management

    Achieve total revenue optimization with Guestrev, a solution built to supercharge profit for every segment of your business

    Revenue Optimization

    Driven by Power BI, Revintel provides total revenue analysis that transforms your disparate datasets into actionable business intelligence

    Group Revenue

    Grouprev optimizes total hotel revenue by maximizing the value of group and event spaces with demand-based pricing and forecasting


    B2B CRM

    eInsight™ Sales enables you to take the lead with your sales pipeline and drive demand across your corporate business

     Pegasus Corporate Sales

    Realize increased sales and optimized visibility at the point of sale from the most relevant international feeder markets for GDS bookings

    Proposal Rapid Response

    Create contactless, personalized, on-brand, and media-rich proposals with eProposal

    Interactive Menus

    eMenus enables you to manage, revise, and publish online menus for catering and events in real time

    To find out more, visit www.cendyn.com.

    Contact Us

    Send us a message for any queries you have about HSMAI Asia Pacific and we'll get back to you as soon as we can.

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    Charlene PorfidaRainmaker Revenue Solutions