WATCH: How to solve the pricing problem Optimising your online presence Recorded 27th October 2021 HSMAI has teamed up with the TravelTech Academy to bring you a free masterclass on calculating the price for your hotel rooms. Tamie Matthews, Founder & CEO of RevenYou will deliver this session. Value-based pricing requires determining what your customers […]
Webinar, Free from HSMAI: When you review your business at the end of the year, do you always ask So What? Why is this piece of information relevant and how will I use it to grow my business? With the lack of relevance of year-on-year comparisons since the pandemic, what are the right metrics you should be reviewing at year-end? Tamie will take you through the right metrics, how to do the analysis and then how to create an action plan from that analysis. Join us for this fast-paced workshop and get organised with your 2022 plan!
Virtual Webinar - FREE for HSMAI Members only 28th April & 12th May 2022 As we Zoom through our days, it’s more important than ever to design meetings, presentations, conversations – even your emails and online presence – for a small screen. This program offers insights and practical tips on how to reach and engage […]
Singapore In-person Masterclass or Watch the Recording Date:10th June 2022 Time: 9:20am - 10:20am Total Revenue Forecasting (TRF) is under discussion nowadays, as many businesses realize the opportunities and the revenue potential of Total Revenue Forecasting. TRF is often the first step towards implementing “Total Revenue Management” so get started with this masterclass by Associate Professor, Dr. […]
Singapore In-person Masterclass or Watch the Recording Date:10th June 2022 Time: 10:50am - 11:45am This course will cover the topics of content and rich media specifically for the hotel marketers and distribution people. Content matters. It represents one of your hotel’s key “salespeople,” available to guests whenever and wherever they are along their purchase path. […]
Singapore In-person Masterclass or Watch the Recording Date:10th June 2022 Time: 9:20am - 10:20am What will you learn: Where is data available (it’s easier than you think) How to read, and gain insights from data and reports How to present data in a visual way to make it easy to understand for your audience What […]
https://us06web.zoom.us/j/88449718389
What is it? How does it work? What are the implications for the hospitality industry? What are the benefits for the hospitality industry NFT’s Dr Detlev Remy, Associate Professor, Singapore Institute of Technology
Agenda: Hear from a hotelier who dedicates 100% of her time to data insights. Ivy has some case studies from Hilton on the magic things you can achieve from using consumer and social data to drive audience understanding and some practical ways to use it to drive stronger connection with consumers. Speaker: Ivy Esquero, Director, Planning, […]
Singapore Virtual Webinar - FREE 1-2pm (Singapore time) Agenda: Attribute Based Pricing (ABP) is hotel’s specific pricing strategy of their products and services at an attribute level, requiring the hotelier to completely break down their product bundles to allow hotel guests to build and price their ideal room during the booking process using individual attributes […]
Hong Kong Virtual Webinar - FREE 12 - 1 pm 23rd August 2022 We are continuing to see optimism around in-person and hybrid event planning across our customers. With recent growth in RFP volume and conversion on the rise, we can see event trends start to emerge from Cvent Supplier Network data. Join HSMAI and […]
India Virtual Webinar - FREE 10:30 - 11:30am 24th August 2022 We are continuing to see optimism around in-person and hybrid event planning across our customers. With recent growth in RFP volume and conversion on the rise, we can see event trends start to emerge from Cvent Supplier Network data. Join HSMAI and Cvent as […]