Keeping the “Human in the Loop” in travel

Since the release of ChatGPT and other natural language processing (NLP) and large language model (LLM) tools, there has been a never-ending stream of articles and information about artificial intelligence in our industry. This advancement has been in the works for years. However, it is new to many of us, and the development of this technology has set the world on fire. Albert Einstein and Isaac Newton have already said, “What we don’t know is much more than what we know,” and “What we know is a drop. What we don’t know is an ocean.” So with those words of wisdom, it is critical for us to take a beat, learn all we can, and try to understand the implications of this new technology — at least as best we can today. HITEC 2024 was abuzz with the potential uses of NLP; all the while, Google, Microsoft, Adobe and many more technology giants have already implemented and integrated NLP into their software. If you use any of these platforms, you may have seen the transformation as search engines reveal more relevant data, cloud-based productivity platforms seem to know what you want to say before you say...

Call for AI Case Studies: Showcase Your Success at HSMAI Fall 2024 Curate

Are you a hospitality or tourism company, vendor or consultant who has successfully implemented an AI solution for your business or clients?  We invite you to apply to join us at the HSMAI Fall 2024 Curate event for a unique opportunity to share your expertise and inspire industry leaders with your AI case studies.  Event Details:  Date: November 12th, 2024  Location: Capital Hilton, Washington, D.C.  Focus: AI: Breaking through the buzz to deliver tangible results  Case Study Showcase:  Presentation Duration: 6-8 minutes  Audience: Senior executives from major hotel brands, tourism companies, and other sectors.  Benefits for Companies, Vendors and Consultants:  Visibility: Gain exposure to key decision-makers across various industries.  Thought Leadership: Position yourself and your company as an AI expert and thought leader.  Networking: Connect with potential clients, partners, and collaborators.  Inspiration: Inspire industry leaders to explore new possibilities with AI.  Feedback: Gain feedback from the industry leadership   Eligibility:  Proven AI Implementation: You must have successfully implemented an AI solution for a hospitality or tourism business or client within the past 12 months.   Case Study Availability: You must be willing to share a detailed case study that outlines the challenge, solution, results, and the names of the companies involved.  Application Process:  To apply, please submit the following information by Friday September 27 2024 5pm Eastern:  Case Study Summary: A...

MASTERCLASS: Building your Hotel Sales Strategy for 2025 – Phuket

Building your Hotel Sales Strategy for 2025 Join us for an exclusive 3-hour workshop designed specifically for hotel sales professionals looking to sharpen their skills, adapt to changing market dynamics, and drive exceptional results. Whether you’re a seasoned sales manager or new to the industry, this workshop offers valuable insights and tools to help you excel in 2025 and beyond. Unlock Your Sales Potential in the Hospitality Industry Don’t miss this opportunity to elevate your sales techniques and strategies. Secure your spot today and take the first step towards transforming your sales approach and achieving outstanding results in the competitive landscape of hotel sales. This workshop is workshop is exclusive to HSMAI, providing an excellent opportunity for professionals to experience the quality and depth of training. Perfect for individuals and teams looking to make a significant impact in their sales performance in 2025.[vc_tta_accordion section_title_tag="h3" style="modern" color="violet" c_icon="chevron" c_position="right" active_section="5"...