An exclusive hotel panel discussion on challenges & joys of creating a data-driven culture
In the past few years, HSMAI has been committed to building up the education and knowledge growth of the region’s hotel professionals. Together with Marina Bay Sands, we present […]
HSMAI Pricing Training Workshop
Hoteliers offer multiple rates for essentially the same room type, so it’s critical you understand the importance of pricing and all it encompasses. This course explores the strategic pricing and [...]
HSMAI at The Jakarta Hotel Week Indonesia
WHERE ONLINE DISTRIBUTION IS GOING Join HSMAI’s Indonesia Board Member and Senior Vice President I.T. and E-Commerce Matthew Faull, from Swissbel Hotels, as he provides hoteliers with a guide to [...]
How to increase your Corporate Market segment
With global business travel continuing to rise, a higher than average incidentals spend, and a typical travel pattern of Monday to Friday, this session will uncover tactics to leverage travel [...]
Segmentation + Personalisation = Higher ROI in Paid Media
Paid media presents an extensive menu of options to hotels today – from paid search and display advertising to social media advertising and more. With so much to choose from, […]